Getting Ready for Facebook’s Graph Search

Facebook have recently announced a new way of searching its site. It is something that has been missing for a very long time really – the ability to see what your connections (friends and friends of friends) have shared and liked over their time on Facebook. As pointed out in PandoDaily, this is much more [...]

Who is responsible for fan comments on a Facebook business page?

According to a recent ruling by the Australian Standards Bureau (ASB) – the owner of the business page is. The Board has determined that the Facebook site of an advertiser is a marketing communication tool over which the advertiser has a reasonable degree of control and could be considered to draw the attention of a [...]

Sharing administrative rights for Facebook pages

  Do you remember when you could only add administrators to Facebook pages but not limit what they could do on the page? Everyone had the same rights regardless of whether they were an intern creating content or a manager checking the page Insights and analytics. Thankfully that has all changed now as Facebook has [...]

Adding new administrators to your Facebook Business Page

So you’ve got your brand-new, shiny Facebook business page and you’ve been writing status updates, sharing photos and videos, and interacting with your audience without any problems. But then bam, you get sick and take a week away from all things technological for some much needed rest and relaxation. When you get back to the [...]

Engaging as a business on Facebook

This is not easy. Unless you’re an extremely big brand or a celebrity there’s probably not a lot of people actually looking for your business page on Facebook. And once they’re there, really why should they stay and Like your page? Let’s take it step by step. First you need to actually set up your [...]

Setting up a Facebook business page

It is quite easy to set up a Facebook business page – what isn’t so easy is the maintenance and continuing engagement that makes a Facebook business page worthwhile. However, that is a topic for another post – today we’re just going to look at the steps required to set up a Facebook business page. [...]

Separating personal and professional Facebook updates

What I want to talk about today is the new habit I’m seeing of people posting the exact same Facebook update to their personal and business Facebook pages. I’ve spoken a little in the past about automating your updates and why I dislike it – and I see this recent practice as simply an extension [...]

This post brought to you by LinkedIn via Twitter by way of Facebook

A couple of days ago I saw a LinkedIn status that was an automatic tweet from Twitter, which itself was simply an automatic update from Facebook. I cried and I’m pretty sure at least one unicorn died during that journey*. Image from Arenamontanus via Flickr And then today, I read a blog post that actually [...]