Adding a Google Plus badge to your small business website

cat on a computer keyboard

In my opinion Google+ is the up and coming quiet elephant of social networks. Although not as big as Facebook it has a vibrant, engaged audience and perhaps most importantly it is searchable via Google.

So being on Google+ (or as some people write it Google Plus) is a great way to expand the reach of your business.  But how do you tell people that you’re on Google+ and encourage them to join you over there?

Well, adding a Google+ badge is probably the best way. This badge not only advertises your Google+ presence, it also allows visitors to your site to circle either your Google+ personal profile or your  Google+ Business page.

How to do it

There’s a bit of a dearth of good plugins in WordPress to do this so it is all code today, but really that is all for the good. Plugins can cause all sorts of issues in a website; it is best to avoid having too many if you can.

  1. If not already logged in, log into Google.
  2. Go to https://developers.google.com/+/web/follow/.
  3. From the drop down arrow choose the business page or personal profile that you’d like your visitors to follow.
  4. Copy all the code under the sample button.
  5. In your WordPress website go to the Dashboard / Appearance / Widgets.
  6. Drag a text widget to the sidebar where you want the follow button to appear.
  7. Paste the copied code into the widget field, and your visitors will see something like this:

Image of a Google Plus follow button

 

If you’d like something a bit more visual, like one of the following images (known as Google+ badges) then these are the steps to follow:

Image of three types of Google Plus badges

  1. https://developers.google.com/+/web/badge/
  2. From the drop down arrow choose the business page or personal profile that you’d like your visitors to follow.
  3. Copy all the code under the sample badge.
  4. In your WordPress website go to the Dashboard / Appearance / Widgets.
  5. Drag a text widget to the sidebar where you want the follow button to appear.
  6. Paste the copied code into the widget field.

Quick, simple and a great way to add another social network capability to your website.

Remember though, no matter how good Google+ is, it has to remain an outpost. Your home base (and the place you do the majority of your content building) needs to be your website.

 I’d love to know your thoughts on this article. Meet me over on Google+ to join the conversation right now!

And if you’re looking for help on Google+ for your business, then why not get in touch?

 

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